Spokespersons
Purpose
This protocol defines the nomination, scope, and governance of individuals appointed to represent WE Share in external communications. It ensures that all public and partner-facing engagement is consistent, credible, and aligned with WE Share’s values and collaborative, non-hierarchical structure.
As WE Share enters more public, political, and technical arenas, it becomes increasingly important to ensure the continuity and integrity of all external communication. Stakeholder trust, media credibility, and regulatory relationships depend on message consistency and alignment with WE Share’s guiding principles.
This protocol distinguishes between two key external communication roles—Public Spokesperson and Strategic Liaison—to ensure the right voice is present in the right setting, while maintaining collective accountability.
Neither role carries unilateral authority. Each role operates within the scope of collectively approved content, with responsibilities rooted in WE Share’s consent-based culture, transparency commitments, and distributed governance model.
Additionally, the protocol affirms WE Share’s position on critical matters such as:
- Clear communication boundaries regarding system performance, installation quality, compliance and contractor conduct
- Preparedness to handle technical criticism or policy challenge from community, industry peers or regulatory stakeholders
- Ensuring professional credibility and accurate representation in technical engagements
- Avoiding legal misrepresentation by limiting all statements about liability, warranties, or supplier performance to those parties directly responsible
- Requiring internal alignment between spokesperson roles and technical teams to ensure field realities are accurately conveyed
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Dual Role Structure: Two Spokesperson Tracks
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WE Share Public Spokesperson
- Point of contact for media, public presentations, and general communications.
- Rotational, short-term, and focused on public message delivery.
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WE Share Strategic Liaison
- Point of contact for technical, regulatory, and partner-level relationships.
- Maintains continuity and operational alignment in high-trust strategic engagements (e.g. Vector, SEANZ, Ecotricity).
Both roles are:
- Bound by collective governance decisions
- Accountable to the Governance Team
- Subject to consent-based nomination and rotation protocols
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Nomination Process
- Any community member may propose a nominee via standard working group or general meeting processes.
- Both nominees must accept role scope and responsibility in writing.
- Governance Team initiates a Consent-Based Decision-Making
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Eligibility Criteria
For Public Spokesperson:
- Strong understanding of renewable energy systems and their application in context of WE Share, VPP, P2P, MTR and community Cooperative ownership frameworks
- Confident and values-aligned communicator
- Skilled in public-facing, emotionally intelligent engagement
- Available for community updates and interviews
For Strategic Liaison:
- Familiarity with technical aspects of the WE Share initiative (e.g., solar systems, experience in industry, installation & compliance standards, VPP, cooperative structure, regulatory innovation, understanding of key stakeholders needs, aspirations and business models)
- Capable of maintaining accurate, aligned, and timely partner dialogue
- Maintains records and debriefs the Governance Team regularly
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Term and Rotation
Public Spokesperson:
- Standard term of 6 months, renewable once by consent
- May step aside early via debrief and interim appointment
Strategic Liaison:
- Longer-term appointment (6–12 months), reviewed quarterly by Governance
- May continue across terms to ensure relationship continuity, unless a formal objection is raised
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Scope and Boundaries
Neither role holds autonomous authority.
- Public messaging must reference approved documents, meeting minutes, or consent-checked statements.
- Strategic updates or commitments must be pre-consented or advisory in nature only.
- Debrief is mandatory after major engagements.
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Support & Oversight
- The Communications & Digital Engagement Facilitatorsupports both roles with prep, content alignment, and documentation.
- The Values Keepermonitors tone and protocol adherence.
- The Governance Roleretains ultimate responsibility for alignment and may intervene in case of drift or misrepresentation.
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Early Rotation, Objection, or Withdrawal
- Voluntary withdrawal may be initiated by the appointee with 7-day notice
- Governance Team may initiate an early rotation if objections are raised and upheld through the consent process
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Transitional Appointment (Founding Phase)
During the formative stage of WE Share, the project’s founding coordinator is serving in both Public Spokesperson and Strategic Liaison roles on an interim basis. This appointment is time-bound, transparent, and aligned with the governance principles described in this protocol. The arrangement remains subject to community review and consent as WE Share builds capacity for broader representation and rotation of these roles.
This protocol is a living document and may evolve through future WE Share consent cycles. Current version reflects a two-track model as of v1.1.

